Fiit secures $3.2M seed to let you work out live with your friends.
Wouldn’t it be great if you could access convenience, proper trainers, real-time feedback and the ability to work out against your friends no matter where they were.
Step in London-based Fiit. This offers a real-time performance feedback and live leaderboards allowing you to, they say, challenge your friends from anywhere in the world. Over 60% of people cite cost and travel issues as barriers to exercise according to some figures. Fiit is currently signing up users for early access. The platform is set to launch early next year.
Co-founded by a team of ex-Google employees the startup has now secured a £2.4m / $3.2m seed investment round, led by London-based Connect Ventures and supported by former Innocent co-founders and current JamJar Investors, Rooks Nest Ventures and Westminster Capital.
The idea is that people work out in their own home in a live scenario with their friends.